Improving the way companies track and offset their emissions
As the sole Product Designer at Nozama, I was responsible for structuring and designing an end-to-end dashboard experience to help companies measure and offset their CO₂ emissions.
The team included the CTO, three developers (one frontend, two backend), and two sales representatives. The sales team played a key role in surfacing client needs and real-world requirements, which helped inform both the structure and content of the platform. I led the design direction, collaborating closely with the developers to bring the experience to life.
In the sustainability space, there’s often a lack of investment in digital tools to help businesses take real action. Nozama set out to change this by building a platform focused on measuring CO₂ emissions and selling carbon credits as a path to true environmental impact.
The platform helped clients:
Identify CO₂ emissions across areas like transportation and packaging
Launch sustainability campaigns based on this data
Offset emissions by purchasing credits linked to certified CO₂ removal initiatives
Showcase their impact through a branded widget, ideal for their websites and social channels
Most screens were centered on data visualization, so my focus was on making complex environmental data accessible and actionable for users. I worked with both client input and internal insights to define which data belonged on each screen and how to present it clearly.
I designed with the following principles in mind:
Emission Tracking Dashboard: A clear view of CO₂ emissions per activity (e.g. transportation, packaging)
Campaign Launch Tool: Allows companies to create and promote their own offsetting initiatives
Offset Purchase Flow: Enables users to purchase carbon credits based on their impact
Sustainability Widget: Embeddable widget showing live data (CO₂ saved, goals, trees planted, etc.) to share on web and social media
This project taught me how to:
Translate complex data into understandable visual interfaces
Prioritize what mattered most to users based on real feedback
Balance clean UI with functional, data-heavy design
Collaborate in a small, cross-functional team with quick iterations
Although the company pivoted and eventually rebranded as Plastiks, the platform was successfully used by early clients and laid the groundwork for a more action-oriented approach to sustainability in tech.
Align your goals with exceptional user experiences.
